Penfolds Magill Estate

PENFOLDS MAGILL ESTATE

Penfolds-Stack1.jpg

Brief
Create a high end brand identity to complement the new Penfolds onsite fine dining restaurant.

Solution
Inspired by the architectural style and location of the restaurant, we created a bespoke menu package set using a pairing of book cloth with bronze gilding. The finished brand assets conveyed luxury, whilst respecting the natural and historic surrounds of the location.

Completed at Studio Round
Photos by Scottie Cameron

Project Scope
– Branding
– Packaging